The Fraudashian Kollection: Photoshop Fail!!!

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Updated: March 28, 2012
The Fraudashians

Chris Rock once said that men lie the most, but women tell the biggest lies. When we women wear makeup — that’s a lie because that ‘ain’t what your face looks like.’ When we wear high heels, that’s a lie because we ‘ain’t that tall.’ And, now, the lies know no bounds.

You can’t even tell if what we’re looking at in advertisements and magazines is real anymore. Technology has improved so much that you can’t be sure that what you’re seeing is even fifty percent real. Photoshopping, aka airbrushing, has been on the rise as of late; even ads by major brands, like CoverGirl, have been BANNED for overusing Photoshop.

And, just like lipsynching is to the music industry, airbrushing is starting to be looked down upon more and more. People have been taking it too far, and that is exactly what happened with the Kardashian’s most recent Kardashian Kollection ad.

The three now infamous sisters — Kim, Kourtney, and Khloe — all stripped down to their favorite Kardashian Kollection swimsuit for the ad. All three looked utterly gorgeous, stunningly perfect… and, maybe, a bit too perfect.

One BIG airbrushing mistake was Kim’s trim tummy; in the shot, Kim boasts a perfect hourglass frame, her tummy tight, her hips full, and her waistline practically nonexistent. The problem with that is that, only a day before the shoot, Kim was photographed in a skintight dress… with her usual curvy figure. The airbrushing is extremely noticeable on Kim; but, on Kourtney, it’s damn near hysterical.

One month ago, on the day of the shoot, Kourtney was photographed by a member of the paparazzi while she was — believe it or not — wearing a swimsuit. The baby bump from her second child is plain to see in the photograph. Yet, in the Kardashian Kollection ad, Kourtney’s baby bump is completely gone, vanishing without a trace. And, no, there’s no way that it was just thoughtful posing. Why is that? Because, Kourtney was shot from the side, her tummy as flat as it was pre-baby.

So, this all boasts the question: does it even matter if ads are airbrushed all to hell… as long as they get their job done?