Badgalriri launches FENTI PUMA by Rihanna

Based on a single Instagram post that had a golden headphone sold out in no time, Rihanna can pretty much make you buy anything. This pop superstar is not only famous because of her chart-topping songs, albums, and tour after tour. Fans patronize her fashion sense that is just out of the box.

Badgalriri, as she is known in Instagram, has created her own fashion style that had a lot of people appreciating a hip, tomboy, but sexy aura. Rihanna did not keep this to her own.

Recently, she collaborated with top sports-wear brand PUMA and created the FENTI PUMA by Rihanna which had everyone freaking out in New York City on September 6. She was at Bergdorf Goodman wearing pieces she picked from the launched collection.

The set is not limited to mainstream sexy cuts. This unique line of sporty fashionable pieces is a result of Rihanna being the Creative Director of the brand. And this pop superstar’s creative imagination is as wie as her musical expertise. She owned the fashion of clothes, bags and shoes by infusing her distinct approach to fashion and music, Japanese street culture, and PUMA’s sport-driven design. The launching of this independent collection is nothing but fearless.

There are a lot of pieces to choose from this collection. Dominating colours are black and white and neutral grey. The collection ranges from oversized tees, graphic tops, jog pants, sneaker boots, backpacks, jackets, skirts, kimonos, bras, and many more pieces with unique cuts and style. The collection keeps a sporty aura with a touch of hip Japanese style.

“I wanted to take PUMA to a new place with something unpredictable and unexpected”, the 28 year old pop superstar said when asked about working with the brand. And indeed, it was a huge success as everyone saw how it was a big hit right on the day it was launched. FENTY PUMA by Rihanna is not only available in store but is being shipped nationwide.

Wearing these pieces will make you feel badass satisfied with what you have in yourself, embracing the beauty of uniqueness and diversity.

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